k18K18 Revolution: The Bio-Molecular Treatment That Cuts Salon Time in Half While Transforming Your Hair
- Jun 13, 2025
- 7 min read
Updated: Dec 19, 2025

We've all been there. That dreadful moment when your mirror reflection reveals hair that looks utterly... exhausted. Perhaps it's from that pricey balayage, your loyal straighteners working overtime, or the daily tussle with Brighton's persistent sea breeze. Dealing with dry, brittle hair feels like trying to win the lottery with yesterday's ticket. But what if I told you there's a way to reset your hair to its former glory in mere minutes?
As a hair stylist who practically lives in the salon (my kitchen's gathering dust), I've been hunting for that one miraculous product to transform my clients from "just nipped to Sainsbury's" to "strutting down Oxford Street." If only I could find something that styles my hair while I'm brewing my morning tea, then I might have time to sit down! I'm known for rolling my eyes at claims that "miracle" products with the same suspicion as a cat with a cucumber—until, that is, I discovered K18.
It's not smoke and mirrors; it's science. Enter the K18 Leave-In Hair Mask, a revolutionary treatment streamlining colour appointments at Dawson Hair & Imaging whilst transforming hair from an unruly mane into a sleek masterpiece.
K18 is more than just another product—it'll be your hair's new best friend.

K18 is not just another hair treatment; it's a revolutionary solution that employs a patented peptide to repair and restore damaged hair at the molecular level. It has become a favourite among those dealing with the unfortunate consequences of dry, damaged hair, because let's be honest, who hasn't been there? K18 stands out for its innovative molecular repair technology, specifically designed to reverse damage from chemical processes, heat styling, and past bad decisions.
The show's star is the K18 Leave-in Molecular Repair Hair Mask, which features the illustrious K18Peptide™. This isn't just your average hair mask; it's like sending your hair on a luxurious spa retreat while you binge-watch another series on Netflix. So, if your strands feel a little worse for wear, K18 might be the rescue they didn't know they needed.

K18 Hair Mask: Revolutionary Hair Repair Solution
What is the K18 Leave-In Hair Mask?
The K18 Leave-In Hair Mask is a revolutionary treatment that repairs and restores damaged hair at the molecular level, using patented peptide technology.
How does K18 repair damaged hair?
K18 utilises a patented peptide to reconnect broken keratin chains, reversing damage caused by chemical processes, heat styling, and other factors in just 4 minutes.
Who can benefit from K18 treatments?
K18 is suitable for chemically processed, heat-damaged, and mechanically damaged hair, as well as all hair types requiring repair and restoration.
How should I use K18 at home?
Use K18 DAMAGE SHIELD Shampoo and apply the K18 hair mask after your first 3-4 washes following a salon visit. Then, apply the mask every 3-4 washes thereafter for optimal results.

What is K18?
The K18 hair treatment works at the molecular level, repairing and restoring damaged hair from within. Think of it as a superhero for your strands, swooping in to save the day when chemical treatments, heat styling, and life's little hair mishaps have left their mark. The K18 hair mask doesn't just mask the problems—it sorts them properly, like a proper British solution should.
Transformative Results.
The first time I used K18, I was admittedly sceptical—like someone starting a new diet on New Year's Day. But crikey, did it deliver! My clients' hair transformed brilliantly, going from lacklustre to absolutely fabulous with improved texture and shine. The K18 hair mask truly stands out as a unicorn amongst regular treatments.

Who It's For:
Simply put - everyone! Because all hair needs a bit of TLC. Particularly those whose hair is:
Chemically processed hair
Heat-damaged hair
Mechanically damaged hair
All hair types need repair
Results:
Ready for a jaw-dropping transformation? Just one salon treatment can restore your hair to 91% of its original strength and 94% of its original elasticity. Think bouncy, silky-smooth locks that feel like new!
Key Features and Benefits:
Quick leave-in formula saves time
Reverses damage in just 4 minutes
Suitable for all hair types
Lightweight formula with lasting results
Vegan and cruelty-free
Reduces breakage and split ends
Less Time in the Chair
K18 has revolutionised appointment times. Clients love the efficiency, leaving with magazine-worthy hair in record time. This makes K18 an essential part of our salon services.
You deserve hair that looks and feels its absolute best. Stop masking damage and start healing it.

What is the K18 Intensive Repair™ In-Salon Service?
This premium service transforms severely damaged hair through:
4-minute demineralisation
Pre-colour protection
Damage reversal and prevention
Strength and elasticity improvement

Book a K18 Intensive Repair™ service every 4-6 visits, with maintenance treatments every 3-4 weeks.
K18 Repair™ at Home After-Care.
After your gorgeous new colour, protect your investment with the K18 DAMAGE SHIELD pH Balanced Shampoo and K18 Hair Mask. Apply the mask after your first 3-4 washes following your salon visit, then every 3-4 washes thereafter. This clever K18 hair treatment utilises revolutionary technology to reverse any colour damage while maintaining proper pH levels, keeping your colour vibrant for longer.
Stick to this routine at home - your hair will thank you for it!
Who needs expensive treatments when you've got these miracle workers in your bathroom?
At Home Maintenance
Damage Shield pH Protective Shampoo
This revolutionary cleanser surpasses the average shampoo. The Damage Shield shampoo creates a protective shield against daily aggressors—from pesky UV rays to environmental nasties—lasting a full 72 hours. It's cleverly formulated for gentle cleansing while boosting shine and manageability.
K18 Leave-In Molecular Repair Hair Mask
This patented bioactive peptide treatment strengthens and improves elasticity while reversing damage from chemical services, thermal styling, and mechanical styling, for all hair types.
How To Use K18 at Home
Step 1: Cleanse
Shampoo thoroughly with PEPTIDE PREP or DAMAGE SHIELD
Gently squeeze out excess water
Skip conditioner
Step 2: Apply the Mask
Start with one pump—rub your hands together to spread the product over your palms evenly.
Work through damp hair, ends to roots.
Use up to three pumps (but no more than three pumps) for longer/thicker hair
Distribute evenly with a wide-toothed comb
Step 3: Wait 4 Minutes
Let those peptides work their magic
Don't rinse
Step 4: Style As Usual
Add K18 Oil or your favourite styling products and heat protection
Style as desired
Step 5: Maintain
For best results, use for the first 4-6 consecutive washes following a professional service, and then every 3-4 washes as needed to maintain hair strength.
Final Thoughts
Overall, integrating the K18 hair mask into your hair care regimen promises exceptional results. Designed for use every 3-4 washes, it enhances your hair's natural resilience, resulting in lively, resilient strands. At Dawson Hair & Imaging, we are excited to introduce this product that can revolutionise your hair care experience. Imagine indulging in a K18 service at your next appointment—witness the transformative effects as our professionals rejuvenate your hair. The K18 hair mask restores vitality and improves texture and overall health. We also offer our complete range of Home Care Heroes, including the Damage Shield Shampoo and Leave-in Molecular Repair Mask, which together create a routine for strong, healthy, and radiant hair. Don't miss the chance to transform your hair. Experience the K18 difference at Dawson Hair & Imaging today!

FAQ's
What makes K18 special?
The unique K18Peptide™ works deep within, reconnecting broken keratin chains and rebuilding bonds for healthier hair.
Is the K18 mask a bond builder?
Nope. Instead of temporarily restoring just one type of bond, K18's biomimetic peptide mimics the molecular makeup of keratin to reinforce strength along the length AND width of the hair fibre. Bond builders walked so we could run, ya know?
What is the DAMAGE SHIELD pH protective shampoo?
The DAMAGE SHIELD pH protective shampoo is a colour-safe, pH-optimised shampoo with the patented K18PEPTIDE™, effectively cleansing while maintaining hair health and protecting hair from damage. Ph-optimised formula helps reduce excess swelling of the hair cuticle during washing, helping prevent frizz, preserve colour, and enhance shine—scalp microbiome-friendly and gentle enough to use every time you cleanse.
When do I use the DAMAGE SHIELD pH protective shampoo?
This pH-balanced formula is gentle enough to use every time you cleanse, delivering healthier hair and scalp after just one wash.
How does the K18 treatment work?
This clever mask works in just 4 minutes, repairing damage at the molecular level for stronger, silkier hair.
How many K18 masks do I use?
Less is more —don't overdo your K18 mask application. This highly concentrated formula was made to use far less than you would with a traditional hair mask or conditioner. Start with 1 ml (1 pump of the 50ml mask, three pumps of the 15ml mask) and massage the product between your palms until it thickens. Add more as needed; the maximum recommendation is 3ml (3 pumps of the 50ml mask, nine pumps of the 15ml mask).
What does the DAMAGE SHIELD pH protective shampoo do?
This pH-optimised shampoo (4.5-5.5) helps prevent excessive swelling of the hair cuticle, reducing damage and frizz while preserving colour and maintaining health and shine. An optimised pH also helps preserve the scalp microbiome. This shampoo is gentle enough to use every time you cleanse.
What's included in the salon service?
A complete protocol featuring detox shampoo, chelator spray, prep mist, and the K18 hair mask.
If the K18 mask doesn't rinse out, why do I have to keep using it?
We recommend you keep using the K18 mask because damage is ongoing, so your repair should be ongoing too. Our molecular repair technology delivers progressive results that rebuild hair strength with each use. That's why we say use the K18 mask for 4-6 washes, so your healthy hair results improve with continued use.
When should I expect to see results?
Most see results after 2-3 uses. The more damaged the hair, the more dramatic the results, so that it may vary depending on your hair type and level of damage.
Can I apply styling products or conditioner before the mask's 4-minute wait time is up?
Nope, we like to leave a clear path for the K18PEPTIDE™ to penetrate without disruption from other products. After 4 minutes, you're free to do whatever you'd like to your hair.
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